diff --git a/internal/app/app.go b/internal/app/app.go
index 845e400..ef3d6f8 100644
--- a/internal/app/app.go
+++ b/internal/app/app.go
@@ -12,6 +12,7 @@ import (
 	"github.com/owen/vibedns/internal/auditlog"
 	"github.com/owen/vibedns/internal/auth"
 	"github.com/owen/vibedns/internal/backup"
+	"github.com/owen/vibedns/internal/blockpage"
 	"github.com/owen/vibedns/internal/cache"
 	"github.com/owen/vibedns/internal/config"
 	"github.com/owen/vibedns/internal/database"
@@ -30,19 +31,20 @@ const keyCSRFSecret = "security.csrf_key"
 // App wires every component together and exposes the operations the
 // management interface performs.
 type App struct {
-	Boot     config.Bootstrap
-	DB       *database.DB
-	Runtime  *runtimecfg.Manager
-	Cache    *cache.Cache
-	Resolver *resolver.Resolver
-	Limiter  *ratelimit.Limiter
-	Metrics  *metrics.Metrics
-	QueryLog *querylog.Logger
-	Audit    *auditlog.Logger
-	Auth     *auth.Authenticator
-	Backups  *backup.Manager
-	DNS      *dnsengine.Server
-	Log      *slog.Logger
+	Boot      config.Bootstrap
+	DB        *database.DB
+	Runtime   *runtimecfg.Manager
+	Cache     *cache.Cache
+	Resolver  *resolver.Resolver
+	Limiter   *ratelimit.Limiter
+	Metrics   *metrics.Metrics
+	QueryLog  *querylog.Logger
+	Audit     *auditlog.Logger
+	Auth      *auth.Authenticator
+	Backups   *backup.Manager
+	DNS       *dnsengine.Server
+	BlockPage *blockpage.Server
+	Log       *slog.Logger
 
 	cancel  context.CancelFunc
 	started time.Time
@@ -88,6 +90,7 @@ func New(ctx context.Context, boot config.Bootstrap, db *database.DB, log *slog.
 		QueryLog: a.QueryLog,
 		Log:      log,
 	})
+	a.BlockPage = blockpage.New(rt, log)
 
 	// Every subsystem picks up new settings from the same reload event, so a
 	// change in the UI takes effect without a restart.
@@ -203,12 +206,23 @@ func (a *App) Start(ctx context.Context) error {
 		a.cancel()
 		return err
 	}
+
+	if settings := a.Runtime.Settings(); settings.BlockPage.Enabled {
+		if err := a.BlockPage.Start(settings.BlockPage.HTTPListen, settings.BlockPage.HTTPSListen); err != nil {
+			a.cancel()
+			_ = a.DNS.Shutdown(context.Background())
+			return err
+		}
+	}
 	return nil
 }
 
 // Shutdown stops the DNS listeners and drains the background workers.
 func (a *App) Shutdown(ctx context.Context) error {
 	err := a.DNS.Shutdown(ctx)
+	if bpErr := a.BlockPage.Shutdown(ctx); bpErr != nil && err == nil {
+		err = bpErr
+	}
 	if a.cancel != nil {
 		a.cancel()
 	}
diff --git a/internal/app/blockpage_test.go b/internal/app/blockpage_test.go
new file mode 100644
index 0000000..5344e18
--- /dev/null
+++ b/internal/app/blockpage_test.go
@@ -0,0 +1,119 @@
+package app_test
+
+import (
+	"context"
+	"crypto/tls"
+	"io"
+	"net/http"
+	"strings"
+	"testing"
+	"time"
+
+	"github.com/owen/vibedns/internal/app"
+)
+
+// TestBlockPageServesMatchedPolicy exercises the whole path an operator sets
+// up: a blacklist, a policy that sinkholes to this host, and a network that
+// covers the test client. Hitting the block page listener for the blocked
+// hostname should re-evaluate the same policy the DNS engine would have used,
+// and the rendered page should carry the matched list and policy names.
+func TestBlockPageServesMatchedPolicy(t *testing.T) {
+	a := newTestApp(t)
+	ctx := context.Background()
+
+	list, err := a.CreateDomainList(ctx, testActor(), app.ListInput{
+		Kind: "blacklist", Name: "Test Ads",
+	})
+	if err != nil {
+		t.Fatalf("create list: %v", err)
+	}
+	if _, err := a.AddDomain(ctx, testActor(), list.ID, "ads.example.com", true, ""); err != nil {
+		t.Fatalf("add domain: %v", err)
+	}
+
+	policy, err := a.CreatePolicy(ctx, testActor(), app.PolicyInput{
+		Name:         "Block Test",
+		BlockAction:  "sinkhole",
+		SinkholeIPv4: "127.0.0.1",
+		SinkholeIPv6: "::1",
+		ListIDs:      []int64{list.ID},
+	})
+	if err != nil {
+		t.Fatalf("create policy: %v", err)
+	}
+
+	if _, err := a.CreateNetwork(ctx, testActor(), app.NetworkInput{
+		Name: "Test Client", CIDR: "127.0.0.1/32", PolicyIDs: []int64{policy.ID},
+	}); err != nil {
+		t.Fatalf("create network: %v", err)
+	}
+	if err := a.Reload(ctx); err != nil {
+		t.Fatalf("reload: %v", err)
+	}
+
+	const httpAddr = "127.0.0.1:18280"
+	const httpsAddr = "127.0.0.1:18243"
+	if err := a.BlockPage.Start(httpAddr, httpsAddr); err != nil {
+		t.Fatalf("start block page server: %v", err)
+	}
+	t.Cleanup(func() {
+		ctx, cancel := context.WithTimeout(context.Background(), 5*time.Second)
+		defer cancel()
+		_ = a.BlockPage.Shutdown(ctx)
+	})
+
+	client := &http.Client{
+		Transport: &http.Transport{TLSClientConfig: &tls.Config{InsecureSkipVerify: true}},
+		Timeout:   5 * time.Second,
+	}
+
+	// Wait for the listener to actually accept, rather than sleeping blindly.
+	deadline := time.Now().Add(2 * time.Second)
+	for {
+		if a.BlockPage.Running() {
+			break
+		}
+		if time.Now().After(deadline) {
+			t.Fatal("block page server never reported running")
+		}
+		time.Sleep(10 * time.Millisecond)
+	}
+
+	req, err := http.NewRequest(http.MethodGet, "http://"+httpAddr+"/tracker.js", nil)
+	if err != nil {
+		t.Fatalf("build request: %v", err)
+	}
+	req.Host = "ads.example.com"
+
+	resp, err := client.Do(req)
+	if err != nil {
+		t.Fatalf("GET block page: %v", err)
+	}
+	defer resp.Body.Close()
+	body, err := io.ReadAll(resp.Body)
+	if err != nil {
+		t.Fatalf("read body: %v", err)
+	}
+	if resp.StatusCode != http.StatusOK {
+		t.Fatalf("status = %d, want 200", resp.StatusCode)
+	}
+	page := string(body)
+	if !strings.Contains(page, "Test Ads") {
+		t.Errorf("page does not mention the matched list name: %s", page)
+	}
+	if !strings.Contains(page, "Block Test") {
+		t.Errorf("page does not mention the matched policy name: %s", page)
+	}
+	if !strings.Contains(page, "ads.example.com") {
+		t.Errorf("page does not mention the requested domain: %s", page)
+	}
+
+	httpsResp, err := client.Get("https://" + httpsAddr + "/")
+	if err != nil {
+		t.Fatalf("GET https block page: %v", err)
+	}
+	defer httpsResp.Body.Close()
+	if httpsResp.StatusCode != http.StatusOK {
+		t.Fatalf("https status = %d, want 200", httpsResp.StatusCode)
+	}
+}
diff --git a/internal/app/settings.go b/internal/app/settings.go
index c0ef7ab..6ce4438 100644
--- a/internal/app/settings.go
+++ b/internal/app/settings.go
@@ -13,9 +13,12 @@ import (
 // RestartRequired lists the settings that only take effect after a restart,
 // because they control a bound socket.
 var RestartRequired = map[string]string{
-	config.KeyDNSUDPListen: "DNS UDP listen address",
-	config.KeyDNSTCPListen: "DNS TCP listen address",
-	config.KeyHTTPListen:   "Management HTTP listen address",
+	config.KeyDNSUDPListen:         "DNS UDP listen address",
+	config.KeyDNSTCPListen:         "DNS TCP listen address",
+	config.KeyHTTPListen:           "Management HTTP listen address",
+	config.KeyBlockPageEnabled:     "Block page enabled state",
+	config.KeyBlockPageHTTPListen:  "Block page HTTP listen address",
+	config.KeyBlockPageHTTPSListen: "Block page HTTPS listen address",
 }
 
 // SettingsGroup names a page of the settings interface.
@@ -30,6 +33,7 @@ const (
 	GroupHTTP      SettingsGroup = "http"
 	GroupBackup    SettingsGroup = "backup"
 	GroupRateLimit SettingsGroup = "ratelimit"
+	GroupBlockPage SettingsGroup = "blockpage"
 )
 
 // SaveSettings validates and persists a complete settings object.
@@ -96,6 +100,16 @@ func (a *App) PendingRestart(ctx context.Context) []string {
 		pending = append(pending, fmt.Sprintf("DNS TCP address (listening on %s, configured as %s)",
 			tcp, current.DNS.TCPListen))
 	}
+
+	bpHTTP, bpHTTPS := a.BlockPage.ListenAddrs()
+	bpRunning := a.BlockPage.Running()
+	if current.BlockPage.Enabled != bpRunning {
+		pending = append(pending, "Block page enabled state has changed")
+	} else if bpRunning && (current.BlockPage.HTTPListen != bpHTTP || current.BlockPage.HTTPSListen != bpHTTPS) {
+		pending = append(pending, fmt.Sprintf(
+			"Block page address (listening on %s/%s, configured as %s/%s)",
+			bpHTTP, bpHTTPS, current.BlockPage.HTTPListen, current.BlockPage.HTTPSListen))
+	}
 	return pending
 }
 
diff --git a/internal/blockpage/blockpage_test.go b/internal/blockpage/blockpage_test.go
new file mode 100644
index 0000000..7803f6e
--- /dev/null
+++ b/internal/blockpage/blockpage_test.go
@@ -0,0 +1,91 @@
+package blockpage
+
+import (
+	"crypto/tls"
+	"io"
+	"log/slog"
+	"strings"
+	"testing"
+)
+
+func discardLogger() *slog.Logger {
+	return slog.New(slog.NewTextHandler(io.Discard, nil))
+}
+
+func TestRenderFillsPlaceholders(t *testing.T) {
+	out, err := Render(`<h1>{{.Domain}} blocked by {{.ListName}} ({{.PolicyName}})</h1>`)
+	if err != nil {
+		t.Fatalf("render: %v", err)
+	}
+	if !strings.Contains(out, "ads.example-tracker.com blocked by Advertising (Default Protection)") {
+		t.Errorf("unexpected output: %s", out)
+	}
+}
+
+func TestRenderRejectsInvalidTemplate(t *testing.T) {
+	if _, err := Render(`{{.Domain`); err == nil {
+		t.Fatal("expected a parse error for unterminated action")
+	}
+}
+
+func TestRenderEscapesAttackerControlledDomain(t *testing.T) {
+	// html/template must escape a hostile-looking hostname; a browser-facing
+	// error page has no business ever emitting attacker HTML unescaped.
+	out, err := Render(`<p>{{.Domain}}</p>`)
+	if err != nil {
+		t.Fatalf("render: %v", err)
+	}
+	if strings.Contains(out, "<script>") {
+		t.Errorf("output contains an unescaped tag: %s", out)
+	}
+}
+
+func TestCertStoreGeneratesMatchingSAN(t *testing.T) {
+	store := newCertStore()
+	cert, err := store.get(&tls.ClientHelloInfo{ServerName: "blocked.example.com"})
+	if err != nil {
+		t.Fatalf("get certificate: %v", err)
+	}
+	leaf, err := parseLeaf(cert)
+	if err != nil {
+		t.Fatalf("parse leaf: %v", err)
+	}
+	if len(leaf.DNSNames) != 1 || leaf.DNSNames[0] != "blocked.example.com" {
+		t.Errorf("DNSNames = %v, want [blocked.example.com]", leaf.DNSNames)
+	}
+}
+
+func TestCertStoreCachesByHostname(t *testing.T) {
+	store := newCertStore()
+	a, err := store.get(&tls.ClientHelloInfo{ServerName: "a.example.com"})
+	if err != nil {
+		t.Fatalf("get: %v", err)
+	}
+	b, err := store.get(&tls.ClientHelloInfo{ServerName: "a.example.com"})
+	if err != nil {
+		t.Fatalf("get: %v", err)
+	}
+	if a != b {
+		t.Error("expected the same cached certificate for a repeated hostname")
+	}
+
+	c, err := store.get(&tls.ClientHelloInfo{ServerName: "b.example.com"})
+	if err != nil {
+		t.Fatalf("get: %v", err)
+	}
+	if a == c {
+		t.Error("expected a different certificate for a different hostname")
+	}
+}
+
+func TestServerFallsBackOnBrokenTemplate(t *testing.T) {
+	s := &Server{log: discardLogger()}
+	tmpl := s.compiled(`{{.Domain`)
+	var b strings.Builder
+	if err := tmpl.Execute(&b, pageData{}); err != nil {
+		t.Fatalf("execute fallback: %v", err)
+	}
+	if !strings.Contains(b.String(), "misconfigured") {
+		t.Errorf("expected the fallback page, got: %s", b.String())
+	}
+}
diff --git a/internal/blockpage/cert.go b/internal/blockpage/cert.go
new file mode 100644
index 0000000..7689814
--- /dev/null
+++ b/internal/blockpage/cert.go
@@ -0,0 +1,103 @@
+package blockpage
+
+import (
+	"crypto/ecdsa"
+	"crypto/elliptic"
+	"crypto/rand"
+	"crypto/tls"
+	"crypto/x509"
+	"crypto/x509/pkix"
+	"fmt"
+	"math/big"
+	"net"
+	"sync"
+	"time"
+)
+
+// certCap bounds how many per-hostname certificates are kept in memory. A
+// client that churns through SNI names (deliberately or not) could otherwise
+// grow the cache without limit; when the cap is hit the whole cache is
+// cleared and rebuilt on demand, which just costs a few CPU-cheap regenerations.
+const certCap = 20_000
+
+// certStore lazily generates and caches a self-signed TLS certificate for
+// each hostname a client connects with over SNI. Signing each leaf with a
+// name that matches what was requested means the browser's warning is the
+// expected "this certificate is not trusted" one, not also a confusing
+// hostname mismatch.
+type certStore struct {
+	mu    sync.Mutex
+	certs map[string]*tls.Certificate
+}
+
+func newCertStore() certStore {
+	return certStore{certs: make(map[string]*tls.Certificate)}
+}
+
+// get implements tls.Config.GetCertificate.
+func (c *certStore) get(hello *tls.ClientHelloInfo) (*tls.Certificate, error) {
+	name := hello.ServerName
+	if name == "" {
+		name = "block-page.invalid"
+	}
+
+	c.mu.Lock()
+	if cert, ok := c.certs[name]; ok {
+		c.mu.Unlock()
+		return cert, nil
+	}
+	c.mu.Unlock()
+
+	cert, err := generateCert(name)
+	if err != nil {
+		return nil, err
+	}
+
+	c.mu.Lock()
+	if len(c.certs) >= certCap {
+		c.certs = make(map[string]*tls.Certificate)
+	}
+	c.certs[name] = cert
+	c.mu.Unlock()
+	return cert, nil
+}
+
+// generateCert creates a fresh, self-signed ECDSA leaf certificate for name.
+func generateCert(name string) (*tls.Certificate, error) {
+	key, err := ecdsa.GenerateKey(elliptic.P256(), rand.Reader)
+	if err != nil {
+		return nil, fmt.Errorf("generate block page certificate key: %w", err)
+	}
+	serial, err := rand.Int(rand.Reader, new(big.Int).Lsh(big.NewInt(1), 62))
+	if err != nil {
+		return nil, fmt.Errorf("generate block page certificate serial: %w", err)
+	}
+
+	tmpl := &x509.Certificate{
+		SerialNumber:          serial,
+		Subject:               pkix.Name{CommonName: name, Organization: []string{"VibeDNS Block Page"}},
+		NotBefore:             time.Now().Add(-time.Hour),
+		NotAfter:              time.Now().AddDate(10, 0, 0),
+		KeyUsage:              x509.KeyUsageDigitalSignature | x509.KeyUsageCertSign,
+		ExtKeyUsage:           []x509.ExtKeyUsage{x509.ExtKeyUsageServerAuth},
+		BasicConstraintsValid: true,
+		IsCA:                  true,
+	}
+	if ip := net.ParseIP(name); ip != nil {
+		tmpl.IPAddresses = []net.IP{ip}
+	} else {
+		tmpl.DNSNames = []string{name}
+	}
+
+	der, err := x509.CreateCertificate(rand.Reader, tmpl, tmpl, &key.PublicKey, key)
+	if err != nil {
+		return nil, fmt.Errorf("create block page certificate: %w", err)
+	}
+	return &tls.Certificate{Certificate: [][]byte{der}, PrivateKey: key}, nil
+}
+
+// parseLeaf parses the leaf certificate's DER bytes, for tests that need to
+// inspect what generateCert produced.
+func parseLeaf(cert *tls.Certificate) (*x509.Certificate, error) {
+	return x509.ParseCertificate(cert.Certificate[0])
+}
diff --git a/internal/blockpage/server.go b/internal/blockpage/server.go
new file mode 100644
index 0000000..5f25b30
--- /dev/null
+++ b/internal/blockpage/server.go
@@ -0,0 +1,275 @@
+// Package blockpage serves an HTTP(S) page explaining why a domain was
+// blocked, for clients whose blocked queries are answered with a sinkhole
+// address (see internal/policy). It binds its own listeners, separate from
+// the DNS server and the management interface, since it typically needs to
+// live on the standard web ports 80 and 443.
+package blockpage
+
+import (
+	"context"
+	"crypto/tls"
+	"errors"
+	"fmt"
+	"html/template"
+	"log/slog"
+	"net"
+	"net/http"
+	"net/netip"
+	"strings"
+	"sync"
+	"time"
+
+	"github.com/owen/vibedns/internal/netutil"
+	"github.com/owen/vibedns/internal/runtimecfg"
+)
+
+// pageData is what the operator's HTML template can reference.
+type pageData struct {
+	Domain        string
+	MatchedDomain string
+	ListName      string
+	PolicyName    string
+	NetworkName   string
+	ClientIP      string
+	RequestPath   string
+	Scheme        string
+	Timestamp     string
+}
+
+// fallbackHTML is served when the configured template fails to parse, so a
+// typo in the editor never turns the block page into a blank 500.
+const fallbackHTML = `<!doctype html><meta charset="utf-8">
+<title>Blocked</title>
+<body style="font-family:sans-serif;max-width:40em;margin:4em auto">
+<h1>This domain is blocked</h1>
+<p>The custom block page template is misconfigured; showing a default page
+instead. Check the HTML under Settings &rarr; Block Page.</p>
+</body>`
+
+// Server runs the block page's HTTP and HTTPS listeners.
+type Server struct {
+	runtime *runtimecfg.Manager
+	log     *slog.Logger
+
+	tmplMu  sync.Mutex
+	tmplSrc string
+	tmpl    *template.Template
+
+	certs certStore
+
+	mu        sync.Mutex
+	running   bool
+	httpSrv   *http.Server
+	httpsSrv  *http.Server
+	httpAddr  string
+	httpsAddr string
+	wg        sync.WaitGroup
+}
+
+// New creates a block page server. Call Start to bind the listeners.
+func New(rt *runtimecfg.Manager, log *slog.Logger) *Server {
+	return &Server{
+		runtime: rt,
+		log:     log,
+		certs:   newCertStore(),
+	}
+}
+
+// Start binds the HTTP and HTTPS listeners. It returns once both are
+// accepting connections, or with an error naming which one could not bind.
+func (s *Server) Start(httpAddr, httpsAddr string) error {
+	s.mu.Lock()
+	defer s.mu.Unlock()
+	if s.running {
+		return errors.New("block page server is already running")
+	}
+
+	handler := http.HandlerFunc(s.handle)
+
+	httpLn, err := net.Listen("tcp", httpAddr)
+	if err != nil {
+		return fmt.Errorf("block page HTTP listener on %s: %w", httpAddr, describeBindError(err))
+	}
+	httpsLn, err := net.Listen("tcp", httpsAddr)
+	if err != nil {
+		httpLn.Close()
+		return fmt.Errorf("block page HTTPS listener on %s: %w", httpsAddr, describeBindError(err))
+	}
+	tlsLn := tls.NewListener(httpsLn, &tls.Config{GetCertificate: s.certs.get})
+
+	s.httpAddr = httpAddr
+	s.httpsAddr = httpsAddr
+	s.httpSrv = &http.Server{Handler: handler, ReadHeaderTimeout: 10 * time.Second}
+	s.httpsSrv = &http.Server{Handler: handler, ReadHeaderTimeout: 10 * time.Second}
+
+	s.wg.Add(2)
+	go func() {
+		defer s.wg.Done()
+		if err := s.httpSrv.Serve(httpLn); err != nil && !errors.Is(err, http.ErrServerClosed) {
+			s.log.Error("block page HTTP listener stopped", "error", err)
+		}
+	}()
+	go func() {
+		defer s.wg.Done()
+		if err := s.httpsSrv.Serve(tlsLn); err != nil && !errors.Is(err, http.ErrServerClosed) {
+			s.log.Error("block page HTTPS listener stopped", "error", err)
+		}
+	}()
+
+	s.running = true
+	s.log.Info("block page listeners started", "http", httpAddr, "https", httpsAddr)
+	return nil
+}
+
+// describeBindError turns a raw bind failure into something actionable.
+func describeBindError(err error) error {
+	msg := err.Error()
+	switch {
+	case strings.Contains(msg, "permission denied"):
+		return fmt.Errorf("%w (binding a port below 1024 needs root, or grant the "+
+			"binary CAP_NET_BIND_SERVICE with: setcap 'cap_net_bind_service=+ep' ./vibedns)", err)
+	case strings.Contains(msg, "address already in use"):
+		return fmt.Errorf("%w (something else is already listening on that address)", err)
+	default:
+		return err
+	}
+}
+
+// Shutdown stops both listeners.
+func (s *Server) Shutdown(ctx context.Context) error {
+	s.mu.Lock()
+	httpSrv, httpsSrv, running := s.httpSrv, s.httpsSrv, s.running
+	s.running = false
+	s.mu.Unlock()
+
+	if !running {
+		return nil
+	}
+	var firstErr error
+	if httpSrv != nil {
+		if err := httpSrv.Shutdown(ctx); err != nil && firstErr == nil {
+			firstErr = err
+		}
+	}
+	if httpsSrv != nil {
+		if err := httpsSrv.Shutdown(ctx); err != nil && firstErr == nil {
+			firstErr = err
+		}
+	}
+	s.wg.Wait()
+	s.log.Info("block page listeners stopped")
+	return firstErr
+}
+
+// Running reports whether the listeners are up.
+func (s *Server) Running() bool {
+	s.mu.Lock()
+	defer s.mu.Unlock()
+	return s.running
+}
+
+// ListenAddrs returns the bound addresses for the status page.
+func (s *Server) ListenAddrs() (http, https string) {
+	s.mu.Lock()
+	defer s.mu.Unlock()
+	return s.httpAddr, s.httpsAddr
+}
+
+// handle serves both the HTTP and HTTPS listeners.
+func (s *Server) handle(w http.ResponseWriter, r *http.Request) {
+	snap := s.runtime.Current()
+
+	clientIP := "unknown"
+	if addr, ok := netutil.AddrFromHostPort(r.RemoteAddr); ok {
+		clientIP = addr.String()
+	}
+
+	hostname := r.Host
+	if r.TLS != nil && r.TLS.ServerName != "" {
+		hostname = r.TLS.ServerName
+	}
+	if h, _, err := net.SplitHostPort(hostname); err == nil {
+		hostname = h
+	}
+	hostname = strings.ToLower(strings.TrimSuffix(hostname, "."))
+
+	data := pageData{
+		Domain:      hostname,
+		ListName:    "unknown",
+		PolicyName:  "unknown",
+		NetworkName: "unknown",
+		ClientIP:    clientIP,
+		RequestPath: r.URL.Path,
+		Timestamp:   time.Now().Format(time.RFC1123),
+	}
+	if r.TLS != nil {
+		data.Scheme = "https"
+	} else {
+		data.Scheme = "http"
+	}
+
+	if addr, err := netip.ParseAddr(clientIP); err == nil && hostname != "" && snap.Policy != nil {
+		d := snap.Policy.Evaluate(addr, hostname)
+		if d.Blocked {
+			data.ListName = d.ListName
+			data.MatchedDomain = d.MatchedDomain
+			data.PolicyName = d.PolicyName()
+			data.NetworkName = d.NetworkName()
+		}
+	}
+
+	tmpl := s.compiled(snap.Settings.BlockPage.HTML)
+	w.Header().Set("Content-Type", "text/html; charset=utf-8")
+	w.WriteHeader(http.StatusOK)
+	if err := tmpl.Execute(w, data); err != nil {
+		s.log.Warn("could not render the block page template", "error", err)
+	}
+}
+
+// compiled returns the template compiled from src, recompiling only when src
+// has changed since the last request.
+func (s *Server) compiled(src string) *template.Template {
+	s.tmplMu.Lock()
+	defer s.tmplMu.Unlock()
+
+	if s.tmpl != nil && s.tmplSrc == src {
+		return s.tmpl
+	}
+	t, err := template.New("blockpage").Parse(src)
+	if err != nil {
+		s.log.Warn("block page template is invalid; showing the fallback page", "error", err)
+		t = template.Must(template.New("blockpage-fallback").Parse(fallbackHTML))
+		// Do not cache the broken source as tmplSrc, so a fix takes effect on
+		// the very next reload rather than needing a second edit to "change".
+		s.tmpl = t
+		return t
+	}
+	s.tmpl = t
+	s.tmplSrc = src
+	return t
+}
+
+// Render renders src with sample data, for the settings page preview. It
+// never touches the running configuration.
+func Render(src string) (string, error) {
+	t, err := template.New("preview").Parse(src)
+	if err != nil {
+		return "", err
+	}
+	var b strings.Builder
+	data := pageData{
+		Domain:        "ads.example-tracker.com",
+		MatchedDomain: "example-tracker.com",
+		ListName:      "Advertising",
+		PolicyName:    "Default Protection",
+		NetworkName:   "Private IPv4 192.168.0.0/16",
+		ClientIP:      "192.168.1.42",
+		RequestPath:   "/",
+		Scheme:        "https",
+		Timestamp:     time.Now().Format(time.RFC1123),
+	}
+	if err := t.Execute(&b, data); err != nil {
+		return "", err
+	}
+	return b.String(), nil
+}
diff --git a/internal/config/blockpage_default.go b/internal/config/blockpage_default.go
new file mode 100644
index 0000000..8da38d6
--- /dev/null
+++ b/internal/config/blockpage_default.go
@@ -0,0 +1,56 @@
+package config
+
+// DefaultBlockPageHTML is the block page shown for a blocked query answered
+// with the sinkhole action, before an operator customises it. It is a
+// self-contained document — no external stylesheets, fonts or scripts — since
+// it must render for a client that is, by definition, cut off from the rest
+// of the network. The placeholders are filled in per request; see the
+// "Available placeholders" reference on the block page settings screen.
+const DefaultBlockPageHTML = `<!doctype html>
+<html lang="en">
+<head>
+<meta charset="utf-8">
+<meta name="viewport" content="width=device-width, initial-scale=1">
+<title>Blocked — {{.Domain}}</title>
+<style>
+  :root { color-scheme: light dark; }
+  * { box-sizing: border-box; }
+  body {
+    margin: 0; min-height: 100vh; display: flex; align-items: center; justify-content: center;
+    font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Roboto, Helvetica, Arial, sans-serif;
+    background: #0f1115; color: #e6e8eb; padding: 24px;
+  }
+  .card {
+    max-width: 560px; width: 100%; background: #171a21; border: 1px solid #2a2e37;
+    border-radius: 12px; padding: 32px 36px; box-shadow: 0 10px 40px rgba(0,0,0,.35);
+  }
+  .icon {
+    width: 56px; height: 56px; border-radius: 50%; background: #3a1d1d; color: #ff6b6b;
+    display: flex; align-items: center; justify-content: center; font-size: 28px; margin-bottom: 20px;
+  }
+  h1 { font-size: 22px; margin: 0 0 6px; }
+  .domain { font-family: ui-monospace, SFMono-Regular, Menlo, Consolas, monospace; color: #ff8787; word-break: break-all; }
+  p { color: #aab0bb; line-height: 1.5; }
+  dl { display: grid; grid-template-columns: auto 1fr; gap: 6px 16px; margin: 20px 0 0; font-size: 14px; }
+  dt { color: #7c828d; }
+  dd { margin: 0; color: #e6e8eb; font-family: ui-monospace, SFMono-Regular, Menlo, Consolas, monospace; }
+  .footer { margin-top: 24px; font-size: 12px; color: #565c68; }
+</style>
+</head>
+<body>
+  <div class="card">
+    <div class="icon">&#9888;</div>
+    <h1>This domain is blocked</h1>
+    <p><span class="domain">{{.Domain}}</span> was blocked by the network's DNS filtering policy.</p>
+    <dl>
+      <dt>Blocklist</dt><dd>{{.ListName}}</dd>
+      <dt>Matched rule</dt><dd>{{.MatchedDomain}}</dd>
+      <dt>Policy</dt><dd>{{.PolicyName}}</dd>
+      <dt>Network</dt><dd>{{.NetworkName}}</dd>
+      <dt>Your address</dt><dd>{{.ClientIP}}</dd>
+    </dl>
+    <div class="footer">Blocked at {{.Timestamp}} by VibeDNS</div>
+  </div>
+</body>
+</html>
+`
diff --git a/internal/config/settings.go b/internal/config/settings.go
index f36aeb0..68aa90f 100644
--- a/internal/config/settings.go
+++ b/internal/config/settings.go
@@ -71,6 +71,11 @@ const (
 	KeyLogLevel     = "log.level"
 	KeyLogFormat    = "log.format"
 	KeyAuditMaxRows = "log.audit_max_rows"
+
+	KeyBlockPageEnabled     = "blockpage.enabled"
+	KeyBlockPageHTTPListen  = "blockpage.http_listen"
+	KeyBlockPageHTTPSListen = "blockpage.https_listen"
+	KeyBlockPageHTML        = "blockpage.html"
 )
 
 // DNSSettings covers the listeners and protocol behaviour.
@@ -165,6 +170,15 @@ type LoggingSettings struct {
 	AuditMaxRows int    `json:"audit_max_rows"`
 }
 
+// BlockPageSettings covers the HTTP/HTTPS server that answers sinkholed
+// traffic with a page explaining why the request was blocked.
+type BlockPageSettings struct {
+	Enabled     bool   `json:"enabled"`
+	HTTPListen  string `json:"http_listen"`
+	HTTPSListen string `json:"https_listen"`
+	HTML        string `json:"html"`
+}
+
 // Settings is the complete runtime configuration held in SQLite.
 type Settings struct {
 	DNS       DNSSettings       `json:"dns"`
@@ -175,6 +189,7 @@ type Settings struct {
 	HTTP      HTTPSettings      `json:"http"`
 	Backup    BackupSettings    `json:"backup"`
 	Logging   LoggingSettings   `json:"logging"`
+	BlockPage BlockPageSettings `json:"block_page"`
 }
 
 // DefaultSettings returns a safe, closed-by-default configuration.
@@ -247,6 +262,12 @@ func DefaultSettings() Settings {
 			Format:       "text",
 			AuditMaxRows: 50_000,
 		},
+		BlockPage: BlockPageSettings{
+			Enabled:     false,
+			HTTPListen:  ":80",
+			HTTPSListen: ":443",
+			HTML:        DefaultBlockPageHTML,
+		},
 	}
 }
 
@@ -332,6 +353,11 @@ func LoadSettings(stored map[string]string) Settings {
 	s.Logging.Format = g.str(KeyLogFormat, s.Logging.Format)
 	s.Logging.AuditMaxRows = g.integer(KeyAuditMaxRows, s.Logging.AuditMaxRows)
 
+	s.BlockPage.Enabled = g.boolean(KeyBlockPageEnabled, s.BlockPage.Enabled)
+	s.BlockPage.HTTPListen = g.str(KeyBlockPageHTTPListen, s.BlockPage.HTTPListen)
+	s.BlockPage.HTTPSListen = g.str(KeyBlockPageHTTPSListen, s.BlockPage.HTTPSListen)
+	s.BlockPage.HTML = g.str(KeyBlockPageHTML, s.BlockPage.HTML)
+
 	s.Normalise()
 	return s
 }
@@ -398,6 +424,11 @@ func (s Settings) ToMap() map[string]string {
 		KeyLogLevel:     s.Logging.Level,
 		KeyLogFormat:    s.Logging.Format,
 		KeyAuditMaxRows: itoa(s.Logging.AuditMaxRows),
+
+		KeyBlockPageEnabled:     boolStr(s.BlockPage.Enabled),
+		KeyBlockPageHTTPListen:  s.BlockPage.HTTPListen,
+		KeyBlockPageHTTPSListen: s.BlockPage.HTTPSListen,
+		KeyBlockPageHTML:        s.BlockPage.HTML,
 	}
 }
 
@@ -462,6 +493,10 @@ func (s *Settings) Normalise() {
 		s.Logging.Format = "text"
 	}
 	s.Logging.AuditMaxRows = clamp(s.Logging.AuditMaxRows, 100, 10_000_000)
+
+	if strings.TrimSpace(s.BlockPage.HTML) == "" {
+		s.BlockPage.HTML = DefaultBlockPageHTML
+	}
 }
 
 // Validate reports configuration errors that should be shown to the operator
@@ -509,6 +544,22 @@ func (s Settings) Validate() error {
 	if s.Backup.Enabled && strings.TrimSpace(s.Backup.Directory) == "" {
 		return fmt.Errorf("backups are enabled but no backup directory is set")
 	}
+	if s.BlockPage.Enabled {
+		if err := validateListenAddr(s.BlockPage.HTTPListen); err != nil {
+			return fmt.Errorf("block page HTTP listen address: %w", err)
+		}
+		if err := validateListenAddr(s.BlockPage.HTTPSListen); err != nil {
+			return fmt.Errorf("block page HTTPS listen address: %w", err)
+		}
+		if s.BlockPage.HTTPListen == s.BlockPage.HTTPSListen {
+			return fmt.Errorf("block page HTTP and HTTPS listen addresses must differ")
+		}
+		for _, other := range []string{s.HTTP.Listen, s.DNS.UDPListen, s.DNS.TCPListen} {
+			if s.BlockPage.HTTPListen == other || s.BlockPage.HTTPSListen == other {
+				return fmt.Errorf("block page listen address %q collides with another listener", other)
+			}
+		}
+	}
 	return nil
 }
 
diff --git a/internal/web/handlers_blockpage.go b/internal/web/handlers_blockpage.go
new file mode 100644
index 0000000..3f2cc3d
--- /dev/null
+++ b/internal/web/handlers_blockpage.go
@@ -0,0 +1,52 @@
+package web
+
+import (
+	"fmt"
+	"html"
+	"net/http"
+
+	"github.com/owen/vibedns/internal/app"
+	"github.com/owen/vibedns/internal/blockpage"
+)
+
+func (s *Server) handleSettingsBlockPage(w http.ResponseWriter, r *http.Request) error {
+	boundHTTP, boundHTTPS := s.app.BlockPage.ListenAddrs()
+	s.settingsPage(w, r, "settings_blockpage", "blockpage", "Block Page Settings", map[string]any{
+		"Running":    s.app.BlockPage.Running(),
+		"BoundHTTP":  boundHTTP,
+		"BoundHTTPS": boundHTTPS,
+	})
+	return nil
+}
+
+func (s *Server) handleSettingsBlockPageSave(w http.ResponseWriter, r *http.Request) error {
+	if err := parseForm(r); err != nil {
+		return err
+	}
+	next := s.app.Settings()
+	next.BlockPage.Enabled = formBool(r, "enabled")
+	next.BlockPage.HTTPListen = formString(r, "http_listen")
+	next.BlockPage.HTTPSListen = formString(r, "https_listen")
+	next.BlockPage.HTML = r.FormValue("html")
+
+	if err := s.app.SaveSettings(r.Context(), s.actor(r), app.GroupBlockPage, next); err != nil {
+		return err
+	}
+	setFlash(w, r, "success", "Block page settings saved.")
+	return s.redirect(w, r, "/settings/blockpage")
+}
+
+// handleSettingsBlockPagePreview renders the HTML in the request body with
+// sample data, without saving it, so the editor can show a live preview.
+func (s *Server) handleSettingsBlockPagePreview(w http.ResponseWriter, r *http.Request) error {
+	if err := parseForm(r); err != nil {
+		return err
+	}
+	out, err := blockpage.Render(r.FormValue("html"))
+	if err != nil {
+		out = fmt.Sprintf("<pre style=\"white-space:pre-wrap;font-family:monospace;color:#c00;padding:1em\">Template error: %s</pre>", html.EscapeString(err.Error()))
+	}
+	w.Header().Set("Content-Type", "text/html; charset=utf-8")
+	_, _ = w.Write([]byte(out))
+	return nil
+}
diff --git a/internal/web/server.go b/internal/web/server.go
index a273f39..12283c2 100644
--- a/internal/web/server.go
+++ b/internal/web/server.go
@@ -223,6 +223,9 @@ func (s *Server) routes(mux *http.ServeMux) {
 	mux.Handle("POST /settings/database/backup/{name}/delete", page(s.handleBackupDelete))
 	mux.Handle("POST /settings/database/backup/{name}/restore", page(s.handleBackupRestore))
 	mux.Handle("POST /settings/database/restore/cancel", page(s.handleRestoreCancel))
+	mux.Handle("GET /settings/blockpage", page(s.handleSettingsBlockPage))
+	mux.Handle("POST /settings/blockpage", page(s.handleSettingsBlockPageSave))
+	mux.Handle("POST /settings/blockpage/preview", page(s.handleSettingsBlockPagePreview))
 	mux.Handle("GET /settings/api", page(s.handleSettingsAPI))
 	mux.Handle("POST /settings/api/tokens", page(s.handleTokenCreate))
 	mux.Handle("POST /settings/api/tokens/{id}/delete", page(s.handleTokenDelete))
diff --git a/web/static/js/app.js b/web/static/js/app.js
index 533c191..c1db7f8 100644
--- a/web/static/js/app.js
+++ b/web/static/js/app.js
@@ -254,6 +254,37 @@
     if (input.value) { update(); }
   }
 
+  // --- Block page live preview -------------------------------------------
+
+  /** Renders the (unsaved) block page HTML in an iframe as the operator types. */
+  function initBlockPagePreview() {
+    var textarea = document.getElementById('blockPageHTML');
+    var frame = document.getElementById('blockPagePreview');
+    if (!textarea || !frame) { return; }
+    var form = textarea.form;
+
+    var timer = null;
+    function update() {
+      var body = new URLSearchParams();
+      body.set('html', textarea.value);
+      var csrf = form.querySelector('[name="_csrf"]');
+      if (csrf) { body.set('_csrf', csrf.value); }
+      fetch(form.getAttribute('data-preview-url'), {
+        method: 'POST',
+        headers: { 'Content-Type': 'application/x-www-form-urlencoded' },
+        body: body.toString()
+      }).then(function (r) { return r.text(); }).then(function (html) {
+        frame.srcdoc = html;
+      }).catch(function () { /* leave the last good preview showing */ });
+    }
+
+    textarea.addEventListener('input', function () {
+      clearTimeout(timer);
+      timer = setTimeout(update, 400);
+    });
+    update();
+  }
+
   // --- Page data --------------------------------------------------------
 
   /* Page data is delivered in data- attributes rather than inline <script>
@@ -533,6 +564,7 @@
     initBulkSelect();
     initCopyButtons();
     initReversePreview();
+    initBlockPagePreview();
     initRecordEditor();
     initDelegatedActions();
     initCharts();
diff --git a/web/templates/pages/settings_blockpage.html b/web/templates/pages/settings_blockpage.html
new file mode 100644
index 0000000..d63d207
--- /dev/null
+++ b/web/templates/pages/settings_blockpage.html
@@ -0,0 +1,121 @@
+{{define "content"}}
+{{$s := .Data.S}}
+
+<h1 class="page-title mb-1">Settings</h1>
+<p class="text-body-secondary mb-4">Server configuration, stored in the database.</p>
+
+{{template "settingsnav" .}}
+
+<form method="post" action="/settings/blockpage" data-preview-url="/settings/blockpage/preview">
+  <input type="hidden" name="_csrf" value="{{.CSRF}}">
+
+  <div class="row g-3">
+    <div class="col-12 col-xl-4">
+      <div class="card mb-3">
+        <div class="card-header">Block page server</div>
+        <div class="card-body">
+          <div class="form-check form-switch mb-3">
+            <input type="hidden" name="enabled" value="false">
+            <input class="form-check-input" type="checkbox" role="switch" id="bpEnabled"
+                   name="enabled" value="true" {{if $s.BlockPage.Enabled}}checked{{end}}>
+            <label class="form-check-label" for="bpEnabled">
+              Serve a block page on HTTP/HTTPS {{template "restartbadge"}}
+            </label>
+          </div>
+          <div class="form-text mb-3">
+            Point a policy's sinkhole address at this host, and a browser that
+            lands here instead of the real site sees the page below. Ports
+            below 1024 need root or
+            <span class="mono">CAP_NET_BIND_SERVICE</span>.
+          </div>
+
+          <label class="form-label" for="bpHTTP">HTTP listen address</label>
+          <input type="text" class="form-control mono mb-3" id="bpHTTP" name="http_listen"
+                 value="{{$s.BlockPage.HTTPListen}}" placeholder=":80" required>
+
+          <label class="form-label" for="bpHTTPS">HTTPS listen address</label>
+          <input type="text" class="form-control mono mb-3" id="bpHTTPS" name="https_listen"
+                 value="{{$s.BlockPage.HTTPSListen}}" placeholder=":443" required>
+          <div class="form-text">
+            HTTPS is served with a self-signed certificate generated per
+            hostname on the fly — browsers will show a trust warning, which
+            is expected: this is not the real site's certificate.
+          </div>
+
+          <hr class="my-3">
+          <div class="d-flex align-items-center gap-2 mb-2">
+            <span class="status-dot {{if .Data.Running}}status-up{{else}}status-down{{end}}"></span>
+            <span class="fw-semibold">
+              {{if .Data.Running}}Listeners running{{else}}Listeners stopped{{end}}
+            </span>
+          </div>
+          <dl class="row small mb-0">
+            <dt class="col-5 text-body-secondary">HTTP</dt>
+            <dd class="col-7 mono">{{if .Data.BoundHTTP}}{{.Data.BoundHTTP}}{{else}}&mdash;{{end}}</dd>
+            <dt class="col-5 text-body-secondary">HTTPS</dt>
+            <dd class="col-7 mono">{{if .Data.BoundHTTPS}}{{.Data.BoundHTTPS}}{{else}}&mdash;{{end}}</dd>
+          </dl>
+        </div>
+      </div>
+
+      <div class="card">
+        <div class="card-header">Available placeholders</div>
+        <div class="card-body">
+          <p class="text-body-secondary small mb-2">
+            Filled in per request by re-evaluating the requesting client
+            against the policy engine, the same way a DNS query would be.
+          </p>
+          <dl class="row small mb-0">
+            <dt class="col-5 mono">{{"{{.Domain}}"}}</dt>
+            <dd class="col-7 text-body-secondary">Requested hostname</dd>
+            <dt class="col-5 mono">{{"{{.ListName}}"}}</dt>
+            <dd class="col-7 text-body-secondary">Matched blocklist name</dd>
+            <dt class="col-5 mono">{{"{{.MatchedDomain}}"}}</dt>
+            <dd class="col-7 text-body-secondary">Matched list entry</dd>
+            <dt class="col-5 mono">{{"{{.PolicyName}}"}}</dt>
+            <dd class="col-7 text-body-secondary">Matched policy name</dd>
+            <dt class="col-5 mono">{{"{{.NetworkName}}"}}</dt>
+            <dd class="col-7 text-body-secondary">Matched client network</dd>
+            <dt class="col-5 mono">{{"{{.ClientIP}}"}}</dt>
+            <dd class="col-7 text-body-secondary">Requesting address</dd>
+            <dt class="col-5 mono">{{"{{.RequestPath}}"}}</dt>
+            <dd class="col-7 text-body-secondary">URL path requested</dd>
+            <dt class="col-5 mono">{{"{{.Scheme}}"}}</dt>
+            <dd class="col-7 text-body-secondary">http or https</dd>
+            <dt class="col-5 mono">{{"{{.Timestamp}}"}}</dt>
+            <dd class="col-7 text-body-secondary">Time of the request</dd>
+          </dl>
+        </div>
+      </div>
+    </div>
+
+    <div class="col-12 col-xl-8">
+      <div class="card mb-3">
+        <div class="card-header">HTML editor</div>
+        <div class="card-body">
+          <textarea class="form-control mono" id="blockPageHTML" name="html" rows="22"
+                    spellcheck="false" style="font-size:.85rem">{{$s.BlockPage.HTML}}</textarea>
+          <div class="form-text">
+            Standard Go template syntax. A broken template falls back to a
+            plain built-in page rather than breaking the listener.
+          </div>
+        </div>
+      </div>
+
+      <div class="card">
+        <div class="card-header">Preview</div>
+        <div class="card-body p-0">
+          <iframe id="blockPagePreview" title="Block page preview"
+                  style="width:100%;height:480px;border:0;border-radius:0 0 .5rem .5rem;background:#fff"></iframe>
+        </div>
+      </div>
+    </div>
+  </div>
+
+  <div class="form-actions mt-3">
+    <button type="submit" class="btn btn-primary">
+      <i class="bi bi-check-lg me-1"></i>Save block page settings
+    </button>
+  </div>
+</form>
+{{end}}
diff --git a/web/templates/partials.html b/web/templates/partials.html
index c11b36d..0778101 100644
--- a/web/templates/partials.html
+++ b/web/templates/partials.html
@@ -169,6 +169,7 @@
   <li class="nav-item"><a class="nav-link {{if eq .Subnav "resolver"}}active{{end}}" href="/settings/resolver">Resolver</a></li>
   <li class="nav-item"><a class="nav-link {{if eq .Subnav "cache"}}active{{end}}" href="/settings/cache">Cache</a></li>
   <li class="nav-item"><a class="nav-link {{if eq .Subnav "http"}}active{{end}}" href="/settings/http">Web Server</a></li>
+  <li class="nav-item"><a class="nav-link {{if eq .Subnav "blockpage"}}active{{end}}" href="/settings/blockpage">Block Page</a></li>
   <li class="nav-item"><a class="nav-link {{if eq .Subnav "logging"}}active{{end}}" href="/settings/logging">Logging</a></li>
   <li class="nav-item"><a class="nav-link {{if eq .Subnav "database"}}active{{end}}" href="/settings/database">Database</a></li>
   <li class="nav-item"><a class="nav-link {{if eq .Subnav "api"}}active{{end}}" href="/settings/api">API</a></li>